Just Ramp-up: Debiasing Regression-based Estimator for A/B Tests under Network Interference
逐步放量即可:网络干扰下 A/B 测试回归估计量的去偏
Network interference complicates A/B testing on online platforms, such as social networks and marketplaces, where causal methods based on single experiments often suffer from significant bias due to complex interference patterns. This paper demonstrates the statistical benefits of merging data from multiple experiments with varying treatment proportions. Sequential experimentation with increasing traffic, or ramp-up, is widely used in tech companies for risk management and…